SEF Outreach / Phase 0 / 2026
Coordinated 1:1 outreach for organisations advancing sovereign economics.
One contact graph across the movement. Tracked sends, parsed replies, honoured opt-outs. Never two sibling orgs contacting the same journalist in the same week without knowing.
01 / How it works
One contact graph. Every send tracked. No-one over-contacted.
02 / What you get
An invited organisation joining today
Outreach is the sibling service to SEF Social Studio. The same tenancy, the same audit trail, a contact-shaped pipeline instead of a post-shaped one. Built so MMT-aligned organisations can retire the Notion-and-spreadsheet patchwork.
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01
An outreach workspace of your own
Your initiatives, your channels, your contact notes. Private to your organisation, alongside every other sovereign-economics tenant on the same shared backbone.
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02
A shared contact graph with private overlays
Organisations and people are canonical across the movement, so dedup, universal opt-outs, and cross-tenant frequency all work. Your tier, status, notes, and follow-up dates stay private to your tenant.
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03
Bring or build your own contact list
Import what you already have via CSV, add organisations and people one at a time, or grow the list as initiatives uncover new contacts. Dedup conflicts are surfaced for human resolution; nothing is silently merged.
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04
Tracked email sends
Send through SEF's shared global mailbox or wire up your own SMTP. Every recipient's rendered subject and body is hashed at approval and verified at send. Daily and hourly caps protect deliverability for everyone on the platform.
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Inbound parsing that respects the recipient
Replies thread back into the studio. Bounces mark the address. STOP responses become tenant-scoped opt-outs that short-circuit every future send across approval, schedule, and API gates.
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06
Cross-tenant frequency dashboard
SEF staff can see, in one place, when a contact has been touched by multiple sibling organisations in the same window. The dashboard exists so the movement doesn't accidentally pile-on a single journalist or partner.
03 / What makes Outreach different
Built so a movement never overwhelms a single recipient
Other CRMs hide the recipient behind a list. Outreach treats the contact graph as shared infrastructure across the movement, so coordination is the default and over-contact is impossible to do by accident.
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Initiatives as first-class objects
Initiatives carry tier, status, and a shared graph of targets, with overlap surfaced as soon as it appears.
For the movementThe same campaign reads identically across four organisations, with the contact graph keeping everyone honest about who's already been approached.
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Briefed openers, not blanket sends
The AI opener is grounded in your brief and the recipient's prior history. Every send is hashed at approval and verified at delivery.
For the movementMMT framing arrives in a consistent voice across nine sibling organisations, instead of contradicting itself when the same journalist hears from each of them.
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Research the recipient first
One organisation, every linked person, every prior touch, with notes private to your tenant and identity canonical across the network.
For the movementNobody is contacted blind. The journalist's previous coverage and a sibling org's last conversation are one click away, not lost in a private Notion.
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Cross-tenant frequency, not silos
A dashboard for SEF staff that surfaces every contact touched by multiple sibling organisations inside the same window.
For the movementMailchimp can't tell you when two sibling orgs are about to pile on the same journalist in the same week. This does, and the warning fires before the second send.
04 / Where we are
Outreach is in Phase 0. Access is by invitation while the platform proves itself in real use with founding member organisations, MMTUK first. The contact graph, send pipeline, inbox, and opt-out gates are live; LLM-assisted draft composition and multi-step sequences follow in later phases.
Read about the foundation behind it at sovereigneconomics.org. If you have been pointed here by a 1:1 introduction, sign in above.